What Happens When a Home Sits Too Long?

by Kim Beers

If your home has been sitting on the market longer than expected with little interest or
activity, you’re not alone — and you’re not out of options. One of the most common
reasons a home doesn’t sell quickly? Pricing.

In Today’s Market, Price Matters More Than Ever

Buyers today are savvy. With access to market data at their fingertips, they’re keeping a
close eye on value. When a listing lingers without much movement, it naturally raises a
red flag. People start to wonder: What’s wrong with the home? Why hasn’t it sold?
Even if your property checks all the boxes — great condition, desirable neighborhood,
beautiful photos — an overpriced home can cause buyers to scroll right past it.

The Power of a Strategic Price Adjustment

Here’s the good news: a smart price correction can breathe new life into your listing. It
signals to buyers that you’re serious and realistic, and it often attracts a fresh wave of
interest — especially from buyers who may have overlooked it the first time.
In many cases, even a modest price reduction can reset the clock on your listing,
bringing renewed attention and showing up in search alerts again.

Ready to Rethink Your Strategy?

Real estate isn’t one-size-fits-all, and the right pricing strategy depends on your home,
your timeline, and your local market. If you’re thinking about your next move or
wondering whether it’s time to adjust your list price, let’s chat. Together, we’ll come up
with a game plan to get you back on track — and one step closer to that sold sign.